WHITE paper aroma barrier stand-up press-to-close pouch

The WHITE paper aroma barrier stand-up press-to-close pouch combines the look of a paper surface with a pack design that also serves to preserve aromas. The white exterior provides a clean base for the product name and the brand artwork, while the stand-up format allows upright display. Thanks to the press-to-close zip, the pack remains usable after opening when the contents are consumed in several portions.

A white base for clear branding

White paper is a particularly interesting choice if the branding is built on a light surface, understated artwork or distinct colour coding. With several product variants, the title and colouring can help customers find their way, while the pouch format can stay the same. The pack does not allow a view of the whole contents, so the name and product features must be easy to read. We base the artwork design on the proportions of the actually filled pouch.

Aroma protection with the right structure

To preserve the product's characteristic aroma, the further layers of the packaging and the seal also play a decisive role alongside the paper exterior. When choosing the aroma barrier version, the intensity and composition of the fill and the planned storage must be examined together. Aroma protection does not mean the same shelf life for every product, and resealing does not automatically restore the original packed condition. The aim is protection matched to the needs of the product and applied consistently.

Size and convenient use

The white version is available with a thickness of 142 microns, in sizes including 120 × 150/30, 150 × 200/35, 160 × 225/40 and 190 × 250/50 mm. The choice should be guided by the volume of the fill and the desired way of dispensing. When filled, the gusset must provide adequate support, and space is needed at the top for using the zip and for the first seal. A trial fill shows whether the proportions of the pack and access by hand are suitable. With several fill weights, it is also worth trying the sizes side by side, so that the proportions of a product range built on white paper are consistent on both the smaller and the larger pack.

A custom design for your product range

We also make aroma barrier white paper pouches in custom sizes, printed with a logo or your own artwork on request. The print and the pouch structure can be designed together so that the main information is clearly visible on the pack standing on the shelf. During filling, the band to be sealed and the zip must be kept clean. With powdery or fine granular fills, organising this is part of the workflow, because besides an attractive exterior, a properly designed closure is the basis of usability.

Please send us the product name, the desired fill weight and your artwork concept. When agreeing the size and the material structure, we also take into account the aroma barrier requirement, the storage conditions and the sealing equipment. In this way, the appearance and the practical design of the white paper stand-up press-to-close pouch support the same product concept.