Transparent front / silver back pillow pouch

The transparent front / silver back pillow pouch complements direct presentation of the product with a silver background. The front shows the contents, while the back visually sets them apart from their surroundings. We recommend considering this solution for smaller pack sizes where the appearance of the goods is part of the buyer's choice. In addition to the desired look, we also match the pouch material to the protection requirements of the contents.

A silver background behind the visible product

The two different sides deliberately share the task of the pack. At the front, the shape and colour of the product are visible; at the back, the silver surface provides a background. The appearance should be assessed with the actual colour and arrangement of the contents, because not every product looks the same against the same surface. The proportions of the pouch and the fill quantity also affect the result: if too much empty space remains, the overall impression differs from that of a better-filled pack. The transparent front lets light reach the product, so this version does not provide packaging shielded from light on all sides.

Aroma barrier according to the application

The front side can be chosen for various protection requirements. If the main aim is mechanical protection and visibility, a different material may be suitable than for highly aromatic contents or those requiring a specific packaging process. With a suitable aroma barrier structure, the pouch can also be designed for vacuum packaging and modified atmosphere processes. In such cases, we examine the front, the back and the seals as a unit, together with the equipment used and the characteristics of the product. Suitability is provided by the complete finished pack, so the desired process must be agreed before the material is selected.

Smaller pack sizes displayed lying flat

The pillow format is a design without a gusset and without a press-to-close closure. It should be chosen for products that are placed lying flat and do not require the pouch to be resealed. In addition to the volume and shape of the contents, the size is also determined by the planned sealing. With vacuum packing, the shape of the pack changes as the air is removed, so the effect of the artwork and the silver background must also be checked in this state. With conventional sealing, it is worth taking into account the movement of the product and the space it takes up in the outer carton.

Artwork for two different surfaces

By printing a logo and custom artwork, the transparent and the silver side can become part of a single brand identity. We position important lettering where folds in the product or pouch do not impair legibility. The clear area of the front can serve to present the contents, while the back can accommodate more product information. When arranging text and images, we also take into account the seal edges, the orientation of flat display and the opening of the pack.

If you would like to highlight the appearance of your product with a silver background, we start from a sample of the contents and the desired pack size. We choose the protective properties and the print layout to match, so that the transparent front / silver back pillow pouch is right in terms of both appearance and the packaging task.